
Connected by Purpose
PawsUnited – Between Humans, Animals, Technology, and Meaning
PawsUnited is the framework for projects that combine relationship, structure, and responsibility.
I work at the interfaces—where people, systems, and meaning converge.
Digital Ideas & Visual Projects
Digital ideas and visual projects that grow from my themes, questions, and experiences.
PawsUnited Go!
Daily tips for time together with your dog—simple, practical, and pressure-free.

Jot Diary
Simple. Personal. Yours. Your minimalist pocket journal – out now on the App Store.

Not a Traditional Business
My work operates between connection, structure, and responsibility—where humans, animals, and technology intersect.
Connection • Structure • Responsibility
Further Projects & Topics
Additional aspects of my work.


Dog & Relationship
Practical insights, digital tools, and training philosophy—emerged from everyday life with a dog.

Latest Insights
Nära naturen. Nära livet. – An Image Campaign for Glommersträsk
Designing What You Know Module 9 of the OfG course was: An image campaign for a town or region. Design a logo, develop slogans, and create three advertisements. I could have chosen… Read More »

A Podcast Guest
I was a guest on Bianca Piotrowski’s podcast Cookies Friends, alongside her rescue dog Cookie. A conversation about adoption, Lapland, and life with Lina, Ayla, and Missie. (Episode in German.)
Das ist Betteln! Alleswisser urteilen schnell…
Ist dies wirklich Betteln oder nicht eher die logische Konsequenz des Trainings? Ich sehe dieses Verhalten von Lina… Read More »
Great Activities for On-the-Go
Behind the Scenes – Simple and Great Activities for On-the-Go A day with Lina is like a little… Read More »
Click for Blick – Useful Strategy
What is “Click for Blick”? “Click for Blick,” also known as “Blick and Click,” is a technique of… Read More »
Mythos: Attacke – der Hund will nur spielen
Der Hund will nur spielen… oder vielleicht doch nicht? Achtung ein bisschen Ironie 😉 Ach, die berühmten Worte:… Read More »
Let’s shape connection.
Feedback on the app, a thought on a post, or a potential project?
I look forward to hearing from you—straightforward and personal.